While business owners can be great advocates for their products and services, they are sometimes not so great when the cameras roll to produce a video.
That’s why Mastermind Studios has developed an online database of actors and, eventually, those with additional talents.
Peter Cameron-Inglis, CEO of the Kamloops company, said having a stable of non-union performers helps everyone.
They can provide a low-cost talent pool from which to draw, while gaining their own experience to add to their resume.
The business people don’t have to try to feel comfortable in front of the camera and the entire project helps local artists.
Cameron-Inglis said about half of those now on the database are Thompson Rivers University theatre-arts students or members of the Kamloops Players.
There are also some younger performers who have worked with Mastermind Studios in the past.
Becoming part of the database involves a charge because the company films the video that will be attached to the performer’s biography.
There are two options, Cameron-Inglis said.
For those who can come in and nail it without several takes or editing, it costs $100. For those who need more time and might require several takes that need to be edited together into one video, the cost is $250.
“The idea here is if we can present the talent we have in this region well, we’re going to attract a whole lot more business to the city,” Cameron-Inglis said.
“And we just love the idea of helping to support our artists and it’s a great opportunity to showcase Kamloops and promote our local talent.
“And it’s a way for them to advertise and promote themselves to the world.”
Cameron-Inglis hopes to eventually include voice actors, dancers, musicians, presenters and motivational speakers.
For more information, email peter@mastermindstudios.ca or go online to MastermindStudios.ca.
